Aشريك الدولة
Country Partner
An exclusive mandate for one market — for a single company, or the full portfolio. The Partner represents the group before institutions and leads a local network.
By invitation · annual targets
Private holding group · Est. 2025 · Amman
Edusync is a private education holding group.
إيدوسينك — مجموعة قابضة تعليمية خاصة
The group holds and stewards three learning companies — in assessment, in interview practice, and in guidance — each independent in market, each held to one standard of craft. Three houses, one rhythm: إيدوسينك — education, in sync.
- 00
- Companies held
- 00
- Covering 22 markets
- 00
- Languages served
- 00
- Horizon — long-term
01The Groupالمجموعة
A note from the founder’s office
كلمة من مكتب المؤسس
For as long as we have worked in education, we have watched capable students across our region filtered out — by a certificate they could not easily obtain, or by an interview no one had prepared them for. The tools existed elsewhere. The standard did not.
Edusync Group was formed to hold and steward three companies that answer this quietly: an assessment house, an interview house, and a guidance house. Each operates in the market under its own name, judged on its own merit. The holding exists for one purpose — to keep their standard high and their horizon long.
We are patient by design. We do not merge our companies, and we do not rush them. The group's name is its promise: edusync — education in sync, assessment, interview and guidance moving to one rhythm, so that no learner is left between them.
The Founder’s Office
Edusync Group · Amman, the Hashemite Kingdom of Jordan
02Portfolioمحفظة الشركات
Registry of companies
Independent in market. Common in ownership. The group does not advertise its companies here — it records them.
| NO | Company | Sector | Markets | Status | Held |
|---|---|---|---|---|---|
| 01 | TestCEFRاختبار سيفار testcefr.com AI-powered CEFR assessment and certification. The group's assessment house. Certified A1–C2 across six skills; certificates are verifiable and employer-facing. | Digital assessment | 12 languages | OPERATINGFreemium · paid certification | 100% |
| 02 | Muqabalehمقابلة muqabaleh.com AI mock interviews with video feedback. The group's interview house. Admissions and job tracks, calibrated to the learner's assessed level. | Interview practice | AR · EN | OPERATINGVideo-based practice | 100% |
| 03 | Arab Study Pathالمسار الدراسي العربي arabstudypath.com Guidance, universities and scholarships for MENA learners. The group's guidance house. Currently in production, with a partners framework linking the two operating companies. | Guidance & content | EN · AR | IN PRODUCTIONPre-launch build | 100% |
Registry note — Arab Study Path is shown while in production; its status will read operating upon public launch. Status marks: filled, operating; open, in production. As of the third quarter of 2026.
03The Regionالمنطقة
A young region, learning at scale
Why the houses exist where they do — the market context behind the group’s three gates, and the audience they are built to meet.
Nearly half the people between Amman and Casablanca are under twenty-five. They study, certify, interview and emigrate — and at every gate along that path, the group’s houses are built to meet them: the credential, the mobility, the selection.
MENA at a glanceالمنطقة في لمحة
World Bank · 2024
UNICEF
Public budgets · indicative
World Bank · 2025
Covering 22 marketsتغطية ٢٢ سوقًا
One network — covering 22 markets across the Middle East & North Africa, from Casablanca in the west to Muscat in the east, anchored from the group’s home in Amman.
22 serviceable marketsAppointment countries todayGroup HQ — Amman
Algeria
Bahrain
Comoros
Djibouti
Egypt
Iraq
Jordan
Kuwait
Lebanon
Libya
Mauritania
Morocco
Oman
Palestine
Qatar
Saudi Arabia
Somalia
Sudan
Syria
Tunisia
United Arab Emirates
YemenPotential reach of the housesالوصول المحتمل
TestCEFR
The credential gateاختبار سيفار
Learners of English — and eleven further certified languages — across the region and its diaspora.
0M+
Arab Study Path
The mobility gateالمسار الدراسي العربي
University learners at home — plus hundreds of thousands who take their path abroad each year.
0M+
Muqabaleh
The selection gateمقابلة
Young people entering the region's job market every year — each facing the interview that decides.
0M+
0M+combined serviceable audience
جمهور مُخدوم محتمل
Combined serviceable audience — covering 22 markets across the Middle East & North Africa, reached through eight appointment countries today, with open mandates across the region.
Figures are indicative market context drawn from public regional data — World Bank, UNICEF and UNESCO, 2024–25. They describe the audience the group’s houses are built to serve, not enrollment to date.
04Appointmentsالوكالات الإقليمية
Representation across MENA
Three routes of appointment, one code of conduct. The registry below records where the group is appointing — and where mandates are already held.
The group appoints independent agents, counsellors and institutions to represent its three companies across the Middle East and North Africa. A mandate may cover a single brand or the full portfolio — and is granted, reviewed and renewed by the Founder’s Office under a common standard.
Bمنتسب المدينة
City Associate
A non-exclusive appointment for practitioners and boutique agencies covering one city — counselling, assessment days, and introductions.
Open application · reviewed quarterly
Cمؤسسة منتسبة
Institutional Affiliate
Schools, universities and academies that adopt the group's companies for their own students, under a common standard of conduct.
Framework agreement
| MARKET | Open mandates | Status |
|---|---|---|
United Arab Emiratesالإمارات | Full portfolio | OPEN |
Saudi Arabiaالسعودية | Full portfolio | OPEN |
Egyptمصر | TestCEFR · Arab Study Path | OPEN |
Omanعُمان | TestCEFR | OPEN |
Qatarقطر | TestCEFR · Muqabaleh | UNDER REVIEW |
Kuwaitالكويت | Muqabaleh | UNDER REVIEW |
Jordanالأردن | Full portfolio | APPOINTED |
Moroccoالمغرب | Arab Study Path | APPOINTED |
Status marks — filled, open to applications; outlined, under review; grey, mandate held. Jordan’s mandate is held in house from Amman.
05Principlesالمبادئ
Four rules the group does not break
Held by the Founder’s Office and the Standards Council, applied to every company equally.
Independent brands
The holding never merges its companies. Each earns its reputation in the market under its own name; the group adds stewardship, not sameness.
One standard of craft
Every company ships to the same bar — in product, in Arabic and English alike, and in the honesty of what it claims to measure or teach.
Patient ownership
No exits are sought. Capital, attention and reputation are allocated on a decade horizon, not a quarter.
Data dignity
Learner data serves the learner first. Group systems are designed so that privacy is a property of the architecture, not a policy paragraph.
06Governanceالحوكمة
Three bodies, one standard
The group governs through mandate and review — a small permanent structure that keeps three independent companies moving to one rhythm without merging them.
Founder's Office
Strategy · capital allocation · appointments
Holds the group standard. Approves what the companies may build, buy or sunset.
Group Operations
Shared infrastructure · accounts · payments · design system
Runs what is cheaper once — one learner identity, one wallet, one design language across companies.
Standards Council
Quality bar · learner data dignity · brand stewardship
Reviews each company's claims, assessments and data practices before they reach the market.
07Contact & Registryالتواصل والسجل
Correspondence
The group receives written inquiries concerning regional appointments, partnerships, institutional licensing, and matters of governance. Company-level support is handled by each company in its own voice.
inquiries@edusyncgroup.com- Registered office
- Amman, the Hashemite Kingdom of Jordan
- Form
- Private holding group
- Web
- edusyncgroup.com
- Established
- 2025
- Companies held
- TestCEFR · Muqabaleh · Arab Study Path
- Appointments
- Regional registry open — eight MENA markets
- Ownership
- Founder-held, 100% of each company